Witstock Advisory

Consulting, Fractional Executive support, drive, and expertise in the payments and financial services industry

Witstock Advisory

Witstock WIPPS

Witstock provides a unique set of multi-disciplinary skills and leadership experience in one, long-established team that has a proven track record. Our focus is on Financial Services, Fintech and Payments.

Fractional Executive Team

We work for businesses and their investors, supporting them with best-in-class people acting as consultant and as a fractional executive management team.

Proven Experience

Delivered by a proven team of senior executives that have worked together on many assignments and delivered value for investors over many years.

Extensive Expertise

We have deep capabilities in areas with the greatest potential for preserving and creating value. Corporate strategy, product leadership, talent management, technology, digital transformation, risk, governance, legal and regulatory.

Executive Team

Your virtual Chief Performance Officer

We are an über-partner, bringing the right skills just when they are needed.

Adrian Cannon CEO Witstock

Adrian Cannon

C-Suite leadership in fintech, merchant acquiring and consulting

Lindsay Robertson

Lindsay Robertson

C-Suite leadership fintech payments, financial services, mass transport

Chris Moore

A2A, Open Banking, strategy, fintech, entrepreneur, consultancy

Chris Moore

How we work

A holistic approach quickly leads to an executable plan that shifts performance. Working across all disciplines we assess the challenges, design the change and execute to deliver the outcome that’s needed.

  • We normally begin by a rapid review of the target companies, focused on the key performance issues and designed to deliver a way forward within weeks.

  • As the particular aspects of performance improvement are identified the expertise of the Witstock team augments the executive team’s abilities to deliver improvements.

  • We stay engaged as a team, driving change and improved performance alongside the executive team.

What to expect

  • We’re part of your team and aligned with the investment objective.

  • Clarity about what’s getting in the way.

  • Change in the right direction at pace.

  • Business Growth.

Our Clients

Organisations we have worked with and supported on their path to growth.

Witstock Clients
Witstock Client HQ Locations

Client headquarter locations

How we add value

Witstock Advisory is designed to address the performance challenges that limit the growth of the businesses we support. For investors it delivers higher growth and lower risk on the path to exit.

Witstock Service Moments

“Operating groups gain an edge when they add a CPO, but these roles are still rare in private equity firms. That should change”.

“Chief performance officers can be a secret ingredient for private equity success. Here’s why.”

McKinsey & Co. November 2022